MONOPOLY Millionaires Enables Players Around the World to "Pass Go" and Play with Hundreds to Thousands of their Friends

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Electronic Arts Inc. (NASDAQ:ERTS) today announced that MONOPOLY Millionaires, the first free-to-play social gaming version of the world's favorite family game brand, is now available for play on Facebook. Fans of MONOPOLY can connect with all their Facebook friends and family around the world to experience the never ending fun of building the biggest and best boards and amassing millions in MONOPOLY money. Under license from Hasbro, MONOPOLY Millionaires can be played on Facebook at: http://apps.facebook.com/monopolymillionaires/

The release of MONOPOLY Millionaires represents an entirely new and innovative approach to the digital MONOPOLY franchise. Electronic Arts' considerable MONOPOLY development expertise has resulted in the integration of unique social gameplay features that take gaming on Facebook in a new direction.

"EA has enjoyed a very successful relationship with Hasbro over the last three years and we're excited to introduce the beloved MONOPOLY brand to the Facebook community," says Chip Lange, senior vice president and general manager of the Hasbro Division at Electronic Arts. "We strive to continually re-imagine Hasbro brands digitally in creative ways and MONOPOLY Millionaires is no exception. We're bringing the world's favorite game brand into the new era of social gaming, offering an accessible and enjoyable experience for Facebook users worldwide."

"MONOPOLY has always been a social game that's made better by the friends you play with," said Katie Mitic, director of platform and mobile marketing at Facebook. "With MONOPOLY Millionaires, EA and Hasbro are bringing this global game brand to a growing online audience of people who play games with their friends on Facebook. MONOPOLY is a great example of the legacy that can be created when games are built to be social from day one."

Fans of MONOPOLY will find several familiar features in MONOPOLY Millionaires, such as the classic MONOPOLY board, earning money by building houses and hotels, and rolling dice to move tokens around the board. However, MONOPOLY Millionaires has been designed specifically for the world of social gaming to encourage players to engage and play with their friends. The more friends a player has, and the more often they visit their friends' boards, the more success they're likely to have in the game. Additionally, players may roll the dice consecutively and don't have to wait for their friends to finish their turns. Customization is another highlight of MONOPOLY Millionaires, allowing players to creatively decorate their boards for a more personalized and expressive experience.

"MONOPOLY has entertained millions of families around the globe for decades," said Mark Blecher, senior vice president and general manager of digital gaming and media at Hasbro. "With this first time addition of a social gaming version for Facebook, it's great to know there will always be a friend or family member who'll be ready to roll the dice any time of the day or night to experience the fun of MONOPOLY Millionaires."

MONOPOLY for Xbox 360, PlayStation 3, PlayStation 2, Nintendo Wii and Nintendo DS

The world of MONOPOLY has already come to life digitally with great success through the strategic licensing alliance between EA and Hasbro. To date, the franchise—which kicked off in 2008 with the launch of the original MONOPOLY—has sold through more than two million units worldwide across Xbox 360® video game and entertainment system, PlayStation ® 2 and PlayStation 3 computer entertainment system, Nintendo DS, and the Wii. The 2010 launch of MONOPOLY Streets brought even more fun to the digital translation of the popular board game with newly added online play features and an immersive MONOPOLY city which transforms and expands as aspiring real estate moguls buy and develop their properties.

MONOPOLY for iOS, Amazon Kindle, Windows Phone 7 and Android

It's "GO" time! With MONOPOLY for iPad, iPhone, iPod touch, Amazon Kindle, Android and Windows Phone 7, players can take a ride on the Reading Railroad, buy Boardwalk or go directly to jail. The game jumps to life with animated features and intuitive gameplay as players buy, sell and trade Atlantic City's famous properties. Adding to the fun is the ability to challenge friends with Pass ‘n Play and customize the difficulty, number of players and house rules. For those who aspire to go global, there is MONOPOLY Here & Now: The World Edition for iPhone and iPod touch. This popular app features all new properties and adds an international flair to the world's favorite game brand digital experience. Players can own international cities, trade in a Race Car for a Sumo Wrestler and discover fun facts about exotic destinations with Chance, Community Chest and "Did You Know?" cards.

MONOPOLY for Pogo.com

At EA's online gaming destination Pogo.com™, players can also become global real estate tycoons in MONOPOLY Here and Now: The World Edition by visiting www.pogo.com/games/monopoly to compete against three other opponents. Additionally, Pogo™ now offers the downloadable MONOPOLY City for the PC, the first true digital iteration of the hit board game in which players can build and watch their city fortune grow. MONOPOLY City is now available at www.pogo.com/downloads.

About MONOPOLY

Since 1935, more than 275 million copies of MONOPOLY have been sold in 111 countries and 40 languages. Hundreds of different editions of the game have been published, but the most popular continues to be the classic "Number Nine." Affectionately known by its original product number, "Number Nine" is based on the streets of Atlantic City and is nearly identical to Charles Darrow's original submission to Parker Brothers. The MONOPOLY name and logo, the distinctive design of the game board, the four corner squares, the MR. MONOPOLY name and the character, as well as each of the distinctive elements of the board and playing pieces are trademarks of Hasbro for its property trading game and game equipment.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is a leading global interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS(tm), EA(tm), EA Mobile(tm) and POGO(tm). In fiscal 2010, EA posted GAAP net revenue of $3.7 billion and had 27 titles that sold more than one million units. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

About Hasbro

Hasbro, Inc. (NYSE:HAS) is a branded play company providing children and families around the world with a wide-range of immersive entertainment offerings based on the Company's world class brand portfolio. From toys and games, to television programming, motion pictures, video games and a comprehensive licensing program, Hasbro strives to delight its customers through the strategic leveraging of well-known and beloved brands such as TRANSFORMERS, LITTLEST PET SHOP, NERF, PLAYSKOOL, MY LITTLE PONY, G.I. JOE, MAGIC: THE GATHERING and MONOPOLY. Come see how we inspire play through our brands at http://www.hasbro.com. © 2011 Hasbro, Inc. All Rights Reserved.

EA, EA SPORTS, EA Mobile, POGO and Pogo.com are trademarks of Electronic Arts Inc. MONOPOLY is a trademark of Hasbro and used with permission. Nintendo DS and Wii Mii are trademarks of Nintendo. Xbox and Xbox 360 are trademarks of the Microsoft group of companies and used with permission. "PlayStation" is a registered trademark of Sony Computer Entertainment Inc. iPad, iPhone and iPod touch are trademarks and/or registered trademarks of Apple Inc.Facebook is a registered trademark of Facebook, Inc. All other trademarks are the property of their respective owners.

EA and Crytek Announce Crysis 2 Multiplayer Demo

Xbox 360 Exclusive Demo Gives Gamers an Early Look at One of the Most Anticipated First Person Shooters of 2011

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- Electronic Arts (NASDAQ: ERTS) and award-winning developer Crytek GmbH today announced the Crysis 2 Multiplayer Demo. Starting January 25, the multiplayer demo will be available exclusively on the Xbox 360® videogame and entertainment system for Xbox Live Gold Members and will allow them to experience the unparalleled gameplay variety offered by the franchise's signature Nanosuit in a multiplayer setting. In 2010, Crysis 2 was honored with over a dozen awards from critics around the world in recognition of its intense, addictive and stunning multiplayer. Crysis 2 multiplayer catapults players into a war-torn Manhattan where two teams fight to the death, each using the powers of the Nanosuit to be fast, be strong and be invisible. Maps will be set across Crytek's stunning recreation of New York City, presenting players with vertical gameplay that allows them to strategize, attack and defend from above and below.

"Crysis 2 offers a fresh, new take on multiplayer — one that will stand out and establish the game as a top contender in the first person shooter genre," said Cevat Yerli, CEO of Crytek. "The Nanosuit gives gamers a sense of power they have yet to experience in any other shooter and having New York City as a backdrop will present a different type of playground with even more possibilities."

The Crysis 2 Multiplayer Demo will feature the "Skyline" map, and two game modes: "Team Instant Action" and "Crash Site." "Team Instant Action" pits two teams against each other as they kill as many opponents as possible to earn higher ranks. In "Crash Site," players will battle for control of alien drop pods, earning points by guarding their pods and keeping enemies at bay. Developed by Crytek UK, Crytek's specialist multiplayer studio, Crysis 2 multiplayer will include six gameplay modes and 12 maps set across recognizable locations in New York City. Throughout the campaign, players can earn up to 50 multiplayer ranks and a variety of different upgrades to their weapons and their Nanosuit. To learn more information on the Crysis 2 Multiplayer Demo, please visit http://crysis.ea.com/demo.

Gamers who pre-order Crysis 2 will receive a copy of the Limited Edition of the game which includes bonuses such as a camouflage skinned SCAR assault rifle and early access to the Holo Decoy attachment, a weapon attachment that projects a moving holographic mirror of the player*. Platinum Dog Tags displaying a player's multiplayer rank and stats will also be available with the Limited Edition along with a Bonus XP award which can be used to boost a player's rank*.

Built on Crytek's new state-of-the-art multiplatform game development system, CryENGINE®3, Crysis 2 will be available for the Xbox 360® videogame and entertainment system, PlayStation®3 computer entertainment system and PC on March 22, 2011 in North America and March 25, 2011 in Europe. For more information on Crysis 2, please visit http://crysis.ea.com, or mycrysis.com and follow the game on Twitter at http://www.twitter.com/crysis or "Like" Crysis on Facebook at http://facebook.com/crysis.

* Conditions and restrictions apply. See back of pack for details.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is a leading global interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet. Electronic Arts markets its products under four brand names: EA™, EA SPORTS™, EA Mobile™ and POGO™. In fiscal 2010, EA posted GAAP net revenue of $3.7 billion and had 27 titles that sold more than one million units. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

EA, EA SPORTS, EA Mobile and POGO are trademarks of Electronic Arts Inc.

About Crytek GmbH

Crytek GmbH ("Crytek") is one of the world's leading independent development studios for interactive entertainment with its headquarters in Frankfurt am Main (Germany) and additional studios in Kiev (Ukraine), Budapest (Hungary), Sofia (Bulgaria), Seoul (South Korea) and Nottingham (UK).

Crytek is dedicated to creating exceptionally high quality video games for the PC and next-generation consoles, powered by their proprietary cutting edge 3D-Game-Technology CryENGINE®.

Since its foundation in 1999, Crytek created the multi-award winning PC titles Far Cry®, Crysis®, awarded best PC Game of E3 2007 and Best Technology at the 2008 Game Developers Choice Awards and Crysis Warhead®, awarded Best Graphics Technology at IGN Best of 2008 Awards.

Crytek, Crysis and CryENGINE are registered trademarks or trademarks of Crytek GmbH in the USA, Germany and/or other countries.

Microsoft, Xbox, Xbox 360 and Xbox Live are trademarks of the Microsoft group of companies. "PlayStation" is a registered trademark of Sony Computer Entertainment Inc. All other trademarks are the property of their respective owners.

EA Delivers the First Big Blockbuster Game of 2011 With Dead Space 2

The Most Unrelentingly Intense Action Horror Game Hits Retail Shelves; Downloadable Campaigns Revealed with Dead Space 2: Severed

Distinctive Dead Space Experience Available for iPhone, iPad and iPod touch

REDWOOD CITY, Calif.--(BUSINESS WIRE)-- The psychological thrill of deep space rises to an electrifying new level as Visceral Games™, a studio of Electronic Arts Inc. (NASDAQ:ERTS), today announced the internationally-acclaimed action horror game Dead Space™ 2 is now available at retail stores in North America and on January 28 in Europe. This highly-anticipated sequel has been heralded as one of the top games of 2011 by New York Times' Seth Schiesel and has received 25 scores of 90+ from top gaming outlets such as Official Xbox Magazine, Playstation: The Official Magazine and Game Informer. PlayStation: The Official Magazine said that "'Dead Space 2' surpasses the original in every capacity," while IGN calls it "a new gold standard" and Game Informer declares the game "a monster of a sequel, offering bigger scares and more excitement."

Visceral Games also announced today Dead Space 2: Severed, an all-new digital download pack that extends the Dead Space 2 story with the addition of two standalone chapters in the single-player game. Dead Space 2: Severed will see the return of Gabe Weller and Lexine Murdock, the two main characters from the award-winning 2009 game, Dead Space Extraction. In Dead Space 2: Severed, the story of Weller and Lexine runs parallel to Isaac's blood-curdling adventure in Dead Space 2, but this time players will take on the role of Gabe Weller. Working as a Sprawl Security Guard, Weller has to fight against his own onslaught of Necromorphs, as he attempts to get both him and Lexine to safety. Dead Space 2: Severed will be coming soon for purchase on Xbox LIVE™ Marketplace and the PlayStation®Network.

"After years of anticipation we're thrilled to unveil the next series of events in the Dead Space universe," said Steve Papoutsis, Executive Producer at Visceral Games. "In creating Dead Space 2, we listened very closely to the community's feedback and created a deeper, more intriguing, more terrifying sequel. With excitement guaranteed to keep people on the edge of their seats, players will not only experience all-new environments, weapons and Zero-G controls but they'll also experience the other side of the battle when they play as Necromorphs for the first time in multiplayer. We cannot wait to hear what fans think about this next chapter in the ever-evolving Dead Space saga!"

Dead Space 2 pushes the limits of action, horror and terror. After mysteriously awaking in a sprawling, massive city anchored to one of Saturn's moons, hero Isaac Clarke again finds himself thrust into the middle of a relentless Necromorph outbreak. Surrounded by the screeching cries of undead monsters and the haunting drum of echoing noises, Isaac plots a course through The Sprawl. Dead Space 2 is noted by critics worldwide for delivering an epic terror experience that takes players on an explosive thrill ride filled with intense action and spine-tingling scares through deep space.

Gamers everywhere can now immerse themselves in events that set the stage for the action-horror storyline of Dead Space 2 with Dead Space for iPhone®, iPad™ and iPod touch®. Working closely with Visceral Games, EA Mobile development studio IronMonkey Studios created a unique story and gameplay experience for iOS gamers. Featuring a fully voice-acted stereo soundtrack, plus orchestrated score and sound effects, players can hear every footstep in the dark empty passages and feel the tension build as they are pulled deeper into danger. Coupled with cutting-edge visuals that are rich in effects and atmospheric lighting, Dead Space reproduces the cinematic horror of the console experience and sets a new benchmark for graphical fidelity on the iOS platform.

Dead Space 2 includes a one-time-use Online Pass registration code that gives players access to all of the online features in the game. Players that do not have a code can purchase the Dead Space 2 Online Pass for 800 Microsoft Points on Xbox LIVE Marketplace and $9.99 on the PlayStation Network.

Dead Space 2 is now available in North America and will be available January 28 in Europe for the PlayStation®3 computer entertainment system, Xbox 360® video game and entertainment system and the PC. The Dead Space 2 Limited Edition for PlayStation 3 will include Dead Space Extraction, the prequel to the entire Dead Space saga, now featuring support for the PlayStation®Move motion controller. Dead Space is now available from the App Store for iPhone, iPod touch and iPad or at www.itunes.com/appstore. For additional information and news, visit www.deadspacegame.com, follow us on twitter www.twitter.com/deadspace or become a fan on Facebook at www.facebook.com/deadspace.

About Electronic Arts

Electronic Arts Inc. (EA), headquartered in Redwood City, California, is a leading global interactive entertainment software company. Founded in 1982, the Company develops, publishes, and distributes interactive software worldwide for video game systems, personal computers, wireless devices and the Internet. Electronic Arts markets its products under four brand names: EA SPORTS^TM, EA^TM, EA Mobile^TM and POGO^TM. In fiscal 2010, EA posted GAAP net revenue of $3.7 billion and had 27 titles that sold more than one million units. EA's homepage and online game site is www.ea.com. More information about EA's products and full text of press releases can be found on the Internet at http://info.ea.com.

EA, EA SPORTS, EA Mobile, POGO, Dead Space and Visceral Games are trademarks of Electronic Arts Inc. "PlayStation" is a registered trademark of Sony Computer Entertainment Inc. Xbox 360 and Xbox Live are trademarks of the Microsoft Group of companies. iPad is a trademark and iPhone and iPhone Touch are trademarks of Apple Inc., registered in the U.S. and other countries.